November 9, 2023

Insural Insurance Solutions Acquisition of WRC Agency, Inc.2

On November 1, 2023, WRC Agency Inc., a wholly-owned subsidiary of Wisconsin

Reinsurance Corporation, closed on the sale of its book of business to Insural Insurance

Solutions, Inc., a subsidiary of Farmers Union Service Association, LTD.

Based in North Dakota, Insural Insurance Solutions, a wholly owned subsidiary of

Farmers Union Service Association, LTD., provides insurance brokerage services.

Insural Insurance Solutions specializes in supporting rural communities and

underserved agencies. The acquisition of WRC Agency, Inc. helps Insural Insurance

Solutions build its book of business as well as expand its brand and access to its

services across the Midwest.

Formed in 1984, WRC Agency Inc. provides insurance brokerage services and is based

in Madison, Wisconsin.

According to WRC President & CEO Jason A. Fogg, the transaction went incredibly

smooth. “Our investment bank, Stonybrook Capital, advised us on this transaction. We

met with many potential suitors from all over the country and Insural and their parent,

Farmers Union, were by far the best partners we could have hoped for in this

transaction,” says Fogg. “Their integrity, depth of knowledge and commitment to the

rural and agricultural community will allow for a seamless transition and continued

excellent customer service. We’re confident the agents we support will be in good

hands going forward.”

Stonybrook Capital served as the exclusive financial advisor to Wisconsin Reinsurance

Corporation. The transaction builds on Stonybrook’s expertise in providing strategic

advisory services to the insurance industry. Stonybrook’s role in the transaction

included structuring the transaction, creation of marketing materials, targeted marketing

effort to achieve the best terms for WRC, oversight of the due diligence process and

assistance with execution.

Please see a link with the transaction overview here: Insural Insurance Solutions Acquisition of WRC Agency, Inc.

Corporate Contact:
Kendel Bell
[email protected]

Stonybrook Capital